Imitation is in the eye of the beholder

According to the FDA web site, a food must be labeled as imitation if it “resembles a traditional food and is a substitute for the traditional food [and] if the new food contains less protein or a lesser amount of…

Red Dye 40 and it’s colorful friends

Reading the ingredients of Fruit Roll-Ups got me thinking about something I read regarding food dyes and how some food manufacturers stopped using them in their UK products because the dyes are believed to be harmful to children. So how is…

Want some Fruit with that Roll-Up?

A couple days ago, I talked about some of the marketing jargon used on packaging to make us feel better about buying snack foods. Well, here’s another example of why, as consumers and parents, we have to read and decipher the…

The CTF cake scale

Eating no cake might be the healthiest choice, but it doesn’t make everyone happy. If you’re going to eat cake (I sure am!), eat the healthiest cake you can.

Label jargonese

Maybe you can’t judge a book by it’s cover, but you sure can judge a snack food by it’s marketing jargon. Figuring out what the package really means is sort of like learning a new language. But jargonese isn’t as…